STAIRS
The first elongated and undulating staircase embodies the word 'pulsate' with the ebbing and flowing in its structure. This concept drew inspiration from the circular patterns in the rugs sold by Bernabei Freeman and connects the showroom to the upstairs studio.
The second staircase showcases the word ‘ensnare’ through the overlap of each, contouring and merging of the staircase. Though this the stair can provide a sense of captivation and ensnarement echoing the effect the brand ‘Off-White’ has upon it's audience. Both stairs offer an open view such that the process of bringing down the respective products can immediately build excitement.
Raw SketchUp models of the two stairs
Pulsate
Ensnare
Remaining sections
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